The aim of MCCTA is to promote and strengthen the development of culture and tourism between the two countries, deepen the friendship between the people of Malaysia and China, and serve as a bridge between domestic and foreign counterparts, governments and enterprises. Our goal is to integrate resources and vigorously develop and promote cultural tourism. Strengthen and develop Malaysia’s cultural tourism industry and drive comprehensive leap-forward development of the social economy.
The 2nd China (Heilongjiang)–Malaysia Higher Education Exchange Week was held in Heilongjiang Province from November 17 to 21, 2025. Co-hosted by the Malaysia-China Cultural Tourism Association (MCCTA), the Foreign Affairs Office of the People’s Government of Heilongjiang Province, and the Education Department of Heilongjiang Province, this year’s event focused on inter-school cooperation and talent cultivation to deepen educational ties between Malaysia and Northeast China.
Year 2024 is the year of “ASEAN-China Year of People-to-people Exchanges” and the 50th anniversary of the establishment of diplomatic relations between Malaysia and the People's Republic of China. The China (Heilongjiang) Malaysia Higher Education Exchange Week is set on April 18-21 2024. The event aims to foster collaboration between institutions in both regions. With support from government offices and sponsors from ECI Higher Education Sdn Bhd, the event seeks to establish a cooperative relationship, promoting initiatives such as joint talent cultivation and student exchanges.
"China has been Malaysia's largest trading partner for 13 consecutive years and is also Malaysia's largest source of tourists. The Malaysia-China Cultural Tourism Association has actively strengthened friendly cooperation with China in many aspects, contributing to cultural tourism development of both countries.
— Deputy Speaker of the House of Commons of Malaysia YB Nga Kor Ming
